{"id":3653,"date":"2014-12-10T12:10:51","date_gmt":"2014-12-10T11:10:51","guid":{"rendered":"http:\/\/jam.pecsma.hu\/?p=3653"},"modified":"2026-03-20T16:18:21","modified_gmt":"2026-03-20T14:18:21","slug":"7up-uj-ruhaja","status":"publish","type":"post","link":"https:\/\/jammer.hu\/exjammer\/2014\/12\/10\/7up-uj-ruhaja\/","title":{"rendered":"A 7UP \u00faj ruh\u00e1ja"},"content":{"rendered":"<p><strong>A log\u00f3k fejl\u0151dnek, v\u00e1ltoznak, meg\u00fajulnak &#8211; \u00e9s n\u00e9ha visszat\u00e9rnek a gy\u00f6kereikhez<\/strong><\/p>\n<p><!--more--><\/p>\n<p>Nem is olyan nagyon r\u00e9gen a legnagyobb <a title=\"A vil\u00e1gh\u00edr\u0171 c\u00e9gek sem voltak mindig vil\u00e1gh\u00edresek \u2013 egy kis log\u00f3t\u00f6rt\u00e9nelem\" href=\"http:\/\/jammer.hu\/7-vilaghiru-tech-ceg-logoja-tortenelem\/\">tech-c\u00e9gek log\u00f3inak t\u00f6rt\u00e9nelm\u00e9r\u0151l<\/a> mes\u00e9lt\u00fcnk, most egy \u00fcd\u00edt\u0151m\u00e1rka v\u00e1ltott \u00e9ppen.<\/p>\n<p>A 7UP 1929 \u00f3ta l\u00e9tezik, b\u00e1r eleinte nem \u00edgy h\u00edvt\u00e1k, hanem \u00edgy:\u00a0<em>Bib-Label Lithiated Lemon-Lime Soda.<\/em> Szerintem indokolt volt a n\u00e9vv\u00e1lt\u00e1s, erre &#8217;36-ban ker\u00fclt sor. Az \u00faj n\u00e9v, a\u00a07UP pedig el\u00e9g \u00fct\u0151s lett. (Egyesek szerint: ZUP.) R\u00f6vid, frapp\u00e1ns, megjegyzed. Friss.<\/p>\n<p>Ezzel az arculattal\/log\u00f3val\/szlogennel j\u00f6ttek ki:<\/p>\n<figure id=\"attachment_3657\" aria-describedby=\"caption-attachment-3657\" style=\"width: 600px\" class=\"wp-caption aligncenter\"><a href=\"http:\/\/jammer.hu\/wp-content\/uploads\/2014\/12\/7Up-Logo-4.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-3657 size-medium\" src=\"http:\/\/jammer.hu\/wp-content\/uploads\/2014\/12\/7Up-Logo-4-600x511.jpg\" alt=\"7Up-Logo-4\" width=\"600\" height=\"511\" \/><\/a><figcaption id=\"caption-attachment-3657\" class=\"wp-caption-text\">&#8222;Mosolyogj, am\u00edg van fogad&#8221;<\/figcaption><\/figure>\n<p>Azt\u00e1n az \u00e9vek sor\u00e1n sz\u00e1mtalan \u00faj\u00edt\u00e1st \u00e9s arcot meg\u00e9lt a m\u00e1rka.<\/p>\n<p><a href=\"http:\/\/jammer.hu\/wp-content\/uploads\/2014\/12\/7Up-Logo-3.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-3656\" src=\"http:\/\/jammer.hu\/wp-content\/uploads\/2014\/12\/7Up-Logo-3-600x397.jpg\" alt=\"7Up-Logo-3\" width=\"600\" height=\"397\" \/><\/a><\/p>\n<p>A piros p\u00f6tty m\u00e1r 1964-t\u0151l r\u00e9sze a brandnek, de csak a nyolcvanas \u00e9vekben n\u0151tt meg, igazi nagy szerepet pedig a 90-es \u00e9vekben kapott, amikor rekl\u00e1mf\u0151szerepl\u0151t csin\u00e1ltak bel\u0151le. Spot the spot spot!<\/p>\n<p>[su_youtube url=&#8221;https:\/\/www.youtube.com\/watch?v=3Lpq6o7vU7M&#8221; width=&#8221;640&#8243; height=&#8221;440&#8243;]https:\/\/www.youtube.com\/watch?v=ZJIoIEPz4RY[\/su_youtube]<\/p>\n<p>Maga a log\u00f3 \u00edgy alakult \u00e1t a 2010-es \u00e9vekre:<\/p>\n<p><a href=\"http:\/\/jammer.hu\/wp-content\/uploads\/2014\/12\/7Up-Logo-2.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-3655\" src=\"http:\/\/jammer.hu\/wp-content\/uploads\/2014\/12\/7Up-Logo-2-600x342.jpg\" alt=\"7Up-Logo-2\" width=\"600\" height=\"342\" \/><\/a><\/p>\n<p>A piros f\u0151sz\u00ednt el\u0151sz\u00f6r a z\u00f6ld v\u00e1ltotta, megtartva a pirosat is, azt\u00e1n hol volt benne feh\u00e9r, hol nem, v\u00e9g\u00fcl hozz\u00e1dobt\u00e1k m\u00e9g a s\u00e1rg\u00e1t is. A hetes sz\u00e1m\u00a0k\u00e9tsz\u00edn\u0171 keret\u00e9t, meg egy\u00e9b apr\u00f3s\u00e1gokat sokak ink\u00e1bb zavar\u00f3nak tartott\u00e1k, mint sz\u00e9pnek.<\/p>\n<p>\u00c9s ilyen lett a 2014-es v\u00e1ltozat:<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"http:\/\/jammer.hu\/wp-content\/uploads\/2014\/12\/7Up-Logo-1.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-3654\" src=\"http:\/\/jammer.hu\/wp-content\/uploads\/2014\/12\/7Up-Logo-1-600x342.jpg\" alt=\"7Up-Logo-1\" width=\"600\" height=\"342\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p>Visszat\u00e9rtek az eredeti\u00a0bet\u0171t\u00edpusokhoz, elhagyt\u00e1k a sallangot, val\u00f3ban frissebb lett a kin\u00e9zet, azzal egy\u00fctt, hogy egy nagyj\u00e1b\u00f3l hetven \u00e9ves diz\u00e1jnhoz ny\u00faltak vissza.<\/p>\n<p>\u00dcvegen is j\u00f3l mutat. Egs.<\/p>\n<p><a href=\"http:\/\/jammer.hu\/wp-content\/uploads\/2014\/12\/7Up-Logo-6.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-3658\" src=\"http:\/\/jammer.hu\/wp-content\/uploads\/2014\/12\/7Up-Logo-6-403x600.jpg\" alt=\"7Up-Logo-6\" width=\"403\" height=\"600\" \/><\/a><\/p>\n<hr \/>\n<p>Forr\u00e1s:\u00a0<a href=\"https:\/\/creativemarket.com\/blog\/2014\/12\/04\/7ups-new-logo-goes-old-school\" target=\"_blank\">creativemarket.com<\/a><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A log\u00f3k fejl\u0151dnek, v\u00e1ltoznak, meg\u00fajulnak &#8211; \u00e9s n\u00e9ha visszat\u00e9rnek a gy\u00f6kereikhez<\/p>\n","protected":false},"author":1,"featured_media":3659,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"colormag_page_container_layout":"default_layout","colormag_page_sidebar_layout":"default_layout","footnotes":""},"categories":[2,11],"tags":[83,832,1321],"class_list":["post-3653","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-aprosag","category-design","tag-7up","tag-logo","tag-tortenelem"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/jammer.hu\/exjammer\/wp-json\/wp\/v2\/posts\/3653","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/jammer.hu\/exjammer\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/jammer.hu\/exjammer\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/jammer.hu\/exjammer\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/jammer.hu\/exjammer\/wp-json\/wp\/v2\/comments?post=3653"}],"version-history":[{"count":1,"href":"https:\/\/jammer.hu\/exjammer\/wp-json\/wp\/v2\/posts\/3653\/revisions"}],"predecessor-version":[{"id":12079,"href":"https:\/\/jammer.hu\/exjammer\/wp-json\/wp\/v2\/posts\/3653\/revisions\/12079"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/jammer.hu\/exjammer\/wp-json\/"}],"wp:attachment":[{"href":"https:\/\/jammer.hu\/exjammer\/wp-json\/wp\/v2\/media?parent=3653"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/jammer.hu\/exjammer\/wp-json\/wp\/v2\/categories?post=3653"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/jammer.hu\/exjammer\/wp-json\/wp\/v2\/tags?post=3653"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}